Google Ads
Bing Ads
Yahoo Ads
Petal (China)
Google Play, Apple Store
App Gallery
Affiliate networks
Yandex
Order Google Ads settings, Bing, Yahoo, Petal, Yandex
We operate in the international market.
Advertising in mobile applications including mobile games.
Advertising in international affiliate networks.
We build hypotheses and conduct A/B tests.
+ our programmers create additional websites and landing pages.
99.9% protection against bots in advertising.
Setting conversion goals and tracking them.

Who we set up advertising for
Websites of any technical type, including biolink and AMP
For social networks
For video content
What if I don’t have a website, social networks, or videos?
You need to create them. This is necessary for a landing page for advertising.
Ah.. Now I get it. So what kind of advertising should I choose?
Look below for the types of advertising and decide for yourself.
Types of advertising we create and set up
Don’t forget — these are just the main types of advertising
Search Advertising
Location: Everywhere in Google search results
Best suited for: promoting web pages related to target keywords.
Cost per lead: $$$
Main features:
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Cost-effective
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Text-based
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High targeting using real-time search queries, meaning people see your ad at the exact moment they search for that item
Display Ads
Location: on millions of web pages, in apps, and on Google properties in the Display Network.
Best suited for: raising awareness in new markets using various content formats.
Cost per lead: $$
Main features:
- Visually oriented
- Covers over 35 million apps and websites, as well as Google properties
- Tracks users on ad placements based on their behavior
Shopping Ads
Location: Everywhere in Google Shopping, SERP, Images, Maps, and partner search results.
Best suited for: selling physical goods listed in Google Merchant Center
Cost per lead: $
Main features:
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Includes product images
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Automatically filled using Merchant Center data
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Appears in Google’s and partner search results
Video Advertising
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Can be used to promote products with video or to promote existing videos.
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Available in multiple formats that play before, during, and after YouTube videos.
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Can also appear in third-party apps, games, and on websites.
Location: before, during, and after videos on YouTube; in YouTube search feeds; in the YouTube home feed; and in the Google video partner network.
Best suited for: promoting video content or reaching highly active users with dynamic video ads.
Cost per lead: $
Main features:.
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App Advertising
Location: search results in the Play Store, Play Store listings, Google SERP, YouTube channels, Google Discover, and the entire Google search partner network
Best suited for: promoting an existing or future app (Android only)
Cost per lead: $$$
Main features:
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Can be used to target new and existing users.
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Displays across a wide range of ad placements
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Campaigns target installations, engagement, or pre-registration (Android only)
Discovery Ads
Location: Google Discover feed, YouTube homepage and Watch Next feeds, as well as the Promotion and Social tabs in Gmail
Best suited for: targeting users ready to buy using visually oriented automated ads.
Cost per lead: $
Main features:
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Uses AI and machine learning to automatically adapt ads to different surfaces
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Appears on Discover, YouTube, and Gmail
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Includes multiple images
Local Services Ads
Location: Google SERP and Google Maps
Best suited for: advertising geographically related products or services to localized potential customers.
Cost per lead: $$$
Main features:
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Interacts with customers directly through the ads center
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Appears in local search results
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Targeted, localized lead qualification
Maximize Efficiency Advertising
Location: All Google ad channels
Best suited for: creating ads that are channel-agnostic and automatically optimized for audiences across all Google ad placements.
Cost per lead: $$$$
Main features:
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Uses machine learning and AI to automatically optimize existing ads
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Automatically displays ads across all Google ad channels
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Can identify new market segments based on objectives and actual user behavior.
Smart Advertising
Location: Google SERP, Maps, YouTube, Gmail, and search partner sites
Best suited for: conducting campaigns focused on achieving goals, prioritizing results over advertising channels.
Cost per lead: $$$
Main features:
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Acts as a centralized hub for cross-channel advertising.
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Prioritizes overall campaign goals rather than channel-specific ads
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Targets keyword themes rather than specific keywords
In-App Advertising
Location: ad units within mobile apps
Best suited for: advertising any services and goods within another mobile app or external source – website or social network.
Cost per lead: $$$$
Main features:
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Targets by age and interests.
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Targets keyword themes rather than specific keywords
What advertising looks like visually
Stages of providing advertising setup services in search engines
Analysis and Planning
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- Analysis of target audience and market
- Defining objectives and tasks for the advertising campaign
- Selecting advertising channels (search advertising, social media, banner advertising, etc.)
- Determining the advertising campaign budget
- Creating an action plan for the implementation of the advertising campaign
Setting Up Advertising Campaigns
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- Creating ad copies (text, images, videos)
- Setting up targeting of advertising campaigns (geographic, demographic, interests, etc.)
- Defining keywords and phrases for search advertising
- Setting up ad formats (banners, video ads, teasers, etc.)
- Establishing goals and conversions for the advertising campaign
Launching and Monitoring Advertising Campaigns
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- Launching advertising campaigns on selected channels
- Monitoring key performance indicators of advertising campaigns (clicks, impressions, conversions, etc.)
- Analyzing the effectiveness of advertising campaigns and adjusting settings
- Managing the advertising campaign budget
- Tracking market changes and adjusting advertising strategy
Evaluating Advertising Campaign Effectiveness
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- Analyzing the results of advertising campaigns (goal achievement, conversions, ROI, etc.)
- Assessing the effectiveness of advertising channels and formats
- Identifying issues and adjusting advertising strategies
- Developing recommendations for optimizing advertising campaigns
Support and Optimization of Advertising Campaigns
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- Regular updates and adjustments of advertising campaigns
- Monitoring market changes and adjusting advertising strategy
- Analyzing and implementing new advertising technologies and formats
- Improving advertising campaign effectiveness and achieving advertising campaign goals.
“Before – After” Advertising Launch and SEO Work
We conducted a comprehensive advertising campaign in search engines and SEO optimization for a restaurant delivering ready meals at home. As part of the advertising strategy, we employed Google ADS to attract the target audience. Before the launch of the campaign, the restaurant’s website had low traffic and poor visibility in search engines. The results of the advertising campaign and SEO work not only increased the number of orders but also enhanced brand recognition among potential clients.
- We used to promote:
- Google Ads search advertising, Bing, Yahoo, Petal, Yandex
- Advertising in advertising networks of Google Ads, Bing, Yahoo, Petal, Yandex
- Shopping advertising
- Promotion through links from thematic resources
- Affiliate advertising networks
- Local SEO


Our additional advertising setup services
Creating video creatives for advertising.
The work may include:
- Development of concept and script for the advertising video
- Selecting visual and audio materials to create a unique creative
- Video editing, including graphics, animation, and special effects
- Adapting video content for various advertising platforms (social networks, YouTube, websites)
- Optimizing video for maximum engagement and conversions
- Testing and analyzing the effectiveness of the video based on data, preparing reports and proposals for improvements
Time
3 days or more, depending on complexity
Creating a list of keywords for advertising
Selecting the most relevant keywords for advertising. Up to 200 keywords. Deeply explore each area of activity. Additionally, creating a list of negative keywords.
Time
1 day
Creating photo images for creatives
For advertising, we create a creative image with inscriptions according to requests. Up to 3 different images in standard sizes for Google Ads. No revisions. 1 clarification by the manager of the task
Time
3 hours
Setting Up Advertising Campaigns in Search Engines
We offer professional advertising campaign setup services in Google Ads, Bing, Yahoo, Petal, Yandex, which will help you optimize your advertising expenses and increase conversions.
My goal is to provide you with specific and actionable recommendations that will help improve the results of your advertising campaign. As a result of the audit, you will be able to:
- Reduce advertising costs by up to 30%
- Increase the number of conversions by up to 50%
- Improve the profitability of advertising campaigns by up to 20%
What is included in the advertising setup:
- Account structure analysis: checking account settings, including organization of campaigns, ad groups, and keywords.
- Keywords, search queries, negative keywords analysis: checking the relevance of keywords, search queries, and negative keywords for your business niche.
- Ad quality analysis: evaluating the quality of ads, including headlines, descriptions, and links.
- Bid strategy check: analyzing bidding strategies, including automated and manual bids.
- Targeting settings evaluation: checking targeting settings, including geographic targeting, interest-based targeting, and behavioral targeting.
- Budget and profitability analysis: evaluating the budget and profitability of advertising campaigns.
- Conversion tracking: checking the settings for conversion tracking and recommendations for improvement.
- Landing page recommendations: evaluating the landing page and providing recommendations for improvement.
What you will receive:
- Presentation, in text + image format, with specific recommendations and visual examples.
- Report, containing a detailed analysis of your advertising campaigns and recommendations for improvement.
Needed for the order:
- Access to the Google Ads account: provide me access to your Google Ads account.
- Access to Google Analytics 4 and GTM: if you have Google Analytics 4 and GTM set up and installed, provide me access to them.
- Questions about advertising campaigns: provide me with information about your advertising campaigns, including goals, tasks, and issues.
The service includes:
- Keyword analysis: checking the relevance of keywords for your business niche.
- Negative keywords check: checking negative keywords to prevent ads from showing on irrelevant queries.
- Targeting check: checking targeting settings, including geographic targeting, interest-based targeting, and behavioral targeting.
- UTM tags check: checking UTM tag settings for tracking conversions.
- Ad recommendations: evaluating ad quality and providing suggestions for improvement.
- Placement optimization: recommendations for optimizing ad placements.
- Landing page audit: evaluating the landing page and providing recommendations for improvement.
- Consultation: consultation on advertising campaigns and optimization issues.
Our advertising setup services in search engines include:
After launching contextual advertising in Google Ads, Bing, Yahoo, Petal, Yandex, we initiate remarketing for better conversion.
Key tasks in advertising management on a long-term basis:
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Budget allocation and bid adjustment — weekly analysis of expenses and performance by campaigns, considering seasonal demand fluctuations, to maximize the effective allocation of the advertising budget. Bids are adjusted based on conversion rates, cost per click, and results from testing new audiences and formats.
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Adding negative keywords — regular analysis of search queries allows identifying new irrelevant words and adding them to the negative keywords list, which reduces costs on impressions that do not lead to conversions.
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Identifying and excluding ineffective platforms — analyzing the performance of ad placements on the GDN (Google) by adding ineffective resources to the negative sites list. This focuses the budget on the most productive channels while eliminating impressions on platforms with low CTR and conversion rates.
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Testing new keywords and analyzing the current — continuously searching for and adding new relevant keywords to increase reach and accuracy of impressions. Current keywords undergo regular performance analysis to ensure they meet campaign goals.
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Selecting and testing new audiences for display advertising — identifying new audiences for display campaigns based on analytics data. Testing new segments helps find additional acquisition channels that may have high conversion potential.
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Testing new ad formats — evaluating the effectiveness of different ad types (e.g., responsive, graphic, video ads) to increase click-through rates and conversions. Formats are tailored to current trends and audience preferences data.
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Adapting campaigns to changes in Google Ads — promptly adjusting and modifying advertising campaigns in response to new updates and platform policy changes, ensuring compliance with the latest requirements and capabilities.
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Working with the website and landing pages — conducting regular analysis of landing pages to enhance their conversion rates and address technical and UX issues. Content and structure adjustments are based on user behavior analysis to improve quality metrics.
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Full technical support of the website — ensuring the website’s functionality, timely fixing of errors, and implementing improvements as necessary to maintain the seamless operation of landing pages and their accessibility to the audience.