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The client, already having successful accounts and recognition in her niche, approached us with the goal of expanding her audience and entering new markets. The main challenge was to attract paying subscribers from countries such as the UK, France, Germany, Australia, New Zealand, Middle Eastern countries, South Africa, Argentina, Venezuela, and the USA.
Additionally, she wanted to strengthen her position in the competitive environment by attracting audiences from related genres. One of the strategic tasks was the development of a new erotic genre that could become a unique offering for her subscribers and increase both free reach and premium subscriptions.
We started working with a new English-language website targeting the Western market. The key region was the USA—the most competitive and promising market, where promotion requires significant effort due to high saturation of offerings and high advertising costs.
What Did We Have to Work With?
Young Website Without Authority:
Competitors with years of history (5–10 years) dominated the search results, creating additional challenges.
Lack of Promotion Strategy:
The website had no clear plan, requiring a comprehensive approach to creating a strategy from scratch.
Unprocessed Semantic Core:
Complete lack of keyword analysis and content optimization.
Zero SEO Optimization:
The website pages were not adapted for search engines, and the texts did not meet search ranking requirements.
Technical Issues:
Incorrect navigation system complicated user experience and reduced retention.
Lack of Internal Linking:
No internal links between website pages, negatively affecting user experience and indexing.
Zero Backlink Profile:
The website had no quality external links, making it almost invisible to search engines.
High Cost of External Promotion:
Given the specifics of the Western market, advertising and link-building costs required careful planning to achieve results within the budget.
Our task was to eliminate all these issues and develop a strategy that would allow the client not only to secure a place in the market but also to outperform competitors.
This project was interesting due to its specificity. The main focus was on visual content, where it was important not only to promote categories by keywords but also to ensure visibility in Google Images.
We built a clear catalog structure to make it convenient for users to find the desired content. Cards were refined: unique descriptions, meta tags, keywords—all of this helped improve rankings.
Particularly, a lot of time was spent optimizing images. Alt tags, file names, and parameters were worked on to ensure everything loaded quickly and ranked well in image search. This provided excellent results for organic traffic.
Attracting Adult Traffic
Reaching an Audience in a New Adult Genre
Promoting an OnlyFans Account
Promoting the Model Within Instagram
Analyzing Competitors’ Audiences in Adult Studios, Webcam Erotic Chats
SEO Optimization from Scratch
Developing a Catalog and Additional Entry Points
Promotion Plan
Our team took on an ambitious project—promotion in a new erotic niche. The task was not only to attract the attention of the target audience but also to convert them into paying subscribers, as well as increase the number of free followers.
Analysis and Strategy
We started with a deep analysis of the current situation. Conducted a technical audit of the accounts, studied competitors, their strategies, content, and audience. The peculiarity of the niche was that it was necessary not only to attract attention but also to retain it by offering unique content that would stand out from the rest.
The complexity of the project was to create a recognizable image that would correspond to the new erotic genre while remaining attractive to a wide audience. We focused on optimizing content, its visual component, and the strategy of interacting with subscribers.
Main Problems We Identified:
Lack of a clear content strategy.
Low audience engagement.
Insufficient use of modern promotion tools.
Lack of a unique style that would distinguish the project from competitors.
Work Plan
Based on the analysis, we developed a comprehensive promotion plan, which included the following stages:
1. Technical Optimization:
— Analysis of current accounts and their setup.
— Optimization of visual content (photos, videos, stories).
— Implementation of modern tools for automation and analytics.
2. Content Strategy:
— Development of a unique content style corresponding to the new genre.
— Creation of a content plan with a focus on engagement and retention.
— Writing sales texts and video scripts.
3. Promotion and Advertising:
— Launch of targeted advertising considering the interests of the target audience.
— Use of modern promotion methods in social networks.
— Constant monitoring and optimization of advertising campaigns.
4. Audience Interaction:
— Active engagement of subscribers through comments, live streams, and stories.
— Conducting promotions and contests to increase engagement.
— Constant analysis of feedback and refinement of the strategy.
This project was a real challenge, but it is precisely such tasks that inspire us to work at our maximum. We were not just promoting an account—we were creating a unique style that captivated and excited the male audience. Every stage, from analysis to implementation, was thought out to the smallest detail. And when you see the numbers growing and subscribers actively interacting with the content, you realize—it was all worth it. This is a case where creativity, analytics, and hard work yield amazing results!
Maxim. Project Manager
After six months of active work by the team—SEO specialist, project manager, and business owner—with excellent communication and constant feedback, the project showed impressive growth dynamics:
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